Visual Merchandising

Visual Merchandising plays a crucial role in showcasing your brand and determining how customers engage with your product and store. We understand the importance of creating an engaging experience that attracts customers and maximises sales. We work with some of the world’s leading brands and retailers to create an ever-changing in-store environment. Whether that’s monthly window campaigns, in-store ‘activation’ zones or as simple as a poster, we do it all. We have a full design studio to utilize that covers conceptual, industrial, graphic and finished artists.

Large Format Print

Large format printing offers a great opportunity for promoting your brand and generating hype. Prints are a great way to showcase high impact graphics for your latest campaign or promotion, to gain attention and draw consumers into the store.

Digital Signage

In the modern digital age, visual graphics are a fantastic median for reaching consumers. Digital signage offers a cost-effective form of visual merchandising by delivering bespoke content directly to your customers at the point of purchase.

Retail POS

Every element in-store contributes to the customer experience and path to purchase. That’s why retail marketing is so important and constantly evolving. From design to installation we can help you with all of your retail point of sale needs.

Window Display

Designed to attract customers, window displays are an essential visual merchandising tool for businesses to create a good first impression and get customers in the door. We can design your bespoke installation from something minimal to something with intricate detailing.

Christian Louboutin

OPG produced these elegant Christian Louboutin Christmas Windows for their stores in VIC and NSW. The display features a CL train seat with their stunning shoes at the forefront of the display. This execution was fun, dynamic and luxurious!


Puma

We installed this pretty & pink activation for the new Puma Cali Sneaker. This piece of artwork is located at the Foot Locker QV store in Melbourne and features wrapped furniture placed onto the beautiful ramp styled display.


Just Jeans

Designed and produced in collaboration with Fusion Vault, the Just Jeans shorts display was designed for their summer campaign leading up to Christmas. this display can be found across stores across Australia.


Nepresso

We partnered with Nespresso to install this a window display. The unique design highlights the four styles of coffee the Vertuo Coffee Machine can make through the clever use of their coffee pods. This was installed at the Nespresso Emporium Melbourne.

Brickworks ‘Palm Springs’

Our latest project with Brickworks Building Products was going for a 'Palm Springs' vibe in the lead up to the Summer of 2019. We accomplished this by highlighting x3 Brickworks products - Bricks, Pavers and Roof Tiles.

Nike Phantom Vision

We partnered with Nike to execute the Phantom Vision global directive at Ultra Football. We managed the production and installation of graphics throughout, an updated launch zone, football wall and display cubes.

"Nike has worked with OPG for many years and have found them to be an invaluable retail VM execution partner. They are creative, responsive, knowledgeable, flexible and ultra-reliable.” - Kim Placko-Orchard, Nike Retail Brand Director

Need help with Visual Merchandising and Retail POS?

Chat to our team on 1800 705 311 or email [email protected]

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